Step one, checked for you
Audits your Google Business Profile for missing photos, hours, services, and categories, and catches duplicate listings that split your reviews across multiple pins.
Local SEO Checklist
Your local SEO checklist, and the alerts that keep it done.
Retriever Score™ checks nine parts of your online presence and hands you a prioritized list of what to fix to get more organic leads. Then it keeps watching, so the list stays done.
- Free for 14 days
- No credit card required
- No Google login needed
- Score typically under an hour
The checklist is the easy part. Keeping it done is where businesses slip.
You can work the whole list in an afternoon - claim the profile, fill out every field, ask for reviews, fix the website basics, keep your details consistent everywhere. What happens next is the problem. Hours go stale, a competitor passes you, a bad review sits unanswered for a week, a certificate expires. The list decays quietly, and nothing tells you.
What you get
Work the list once. Keep it done from then on.
The list, prioritized
Nine checks across your profile, reviews, rankings, website, competitors and more - ordered by what to fix first, not dumped on you all at once.
In plain English
No jargon, no 40-page audit, no dashboard of dashboards. Each item says what is wrong and what to do about it.
It stays done
Continuous monitoring flags what slipped, so the foundation does not quietly decay after launch week.
Website Score
Step three, caught before it breaks
A slow or broken website costs you leads even when everything else is working. Retriever Score warns you before certificates and domains expire, tracks how fast your site loads, and crawls it for the technical issues that hold rankings back.
SSL and domain expiry, Core Web Vitals, and a technical SEO crawl run together, so a slow page, an expiring certificate, or a broken link reaches you as a clear alert instead of a surprise.
Start Free TrialThe first two steps, monitored from day one
Your profile and your reviews decide most of whether a nearby customer calls you.
Step two, watched continuously
Monitors your Google reviews, flags low ratings before they sit unanswered, and tracks the response rate and sentiment trend that shape whether customers call you.
Set up in minutes, not meetings
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Enter your name, email, and website
That is everything we need to find your business online. No software to install, no logins to hand over.
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We scan map pack, reviews, and rivals
Rankings, Google reviews, profile completeness, competitors, website health, and more - audited from day one.
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Get your score and weekly priorities
Your Retriever Score typically lands in under an hour with a short, plain-English list of what to fix first.
Start Free Trial
Free for 14 days. No credit card required.
Simple pricing after your trial
Every plan includes every feature. Plans differ by monitoring depth and cadence. Start free for 14 days - then from $99/mo per location, no contract.
Local SEO checklist - FAQ
Is the checklist itself free?
Yes. Claiming your Google Business Profile, asking customers for reviews, and fixing your website basics cost nothing but time, and our guide walks through all of it. Retriever Score is for the part that is genuinely hard: noticing months later when something slips.
Can I do this myself, or do I need an agency?
Most owners can do the whole list themselves - none of it requires technical skill. The hard part is keeping it up over time, which is exactly what the monitoring is for.
How long does the checklist take?
The setup work - claiming your profile, filling out every field, fixing your website basics - takes an afternoon. Reviews and rankings build over weeks and months, so treat the list as the foundation rather than a one-day fix.
What is the single most important item?
A complete, verified Google Business Profile. It is what puts you on Google Maps and in the local results at all, and nearly everything else on the list builds on top of it.
What do I get in the trial?
All nine modules, your 0-100 score, and a prioritized fix list, typically in under an hour. Signing up takes your name, email, and website - no credit card and no Google login.
Work the list once. Keep it done from then on.
Your full score and prioritized fix list typically arrive in under an hour - the first step toward more organic leads and more sales. Free for 14 days. No credit card required.
Start Free Trial Start Free Trial 14 days free · No card